The Covet Session
Discover insights, techniques, and expert advice to elevate your salon's success and stay ahead in the beauty industry.
Creating Your Brand Identity with Stella Digiovanni
In this session, C&M Educator Stella Digiovanni will delve into her journey of crafting a distinctive brand style. She will discuss techniques for drawing your desired clientele and demonstrate how honing her brand style played a crucial role in expanding her business, both in terms of her client interactions and her creative pursuits.
Get to Know Covet & Mane®
Founded in 2019 by entrepreneur Dafina Smith, Covet & Mane® is the world’s first patented line of customizable hand-tied hair extensions.
